Helena Kaufman

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Write Numbers into Your Articles & Attract Attention & Action

September 24, 2010 By Helena Kaufman

The radio news just told me that the country I live in ranks as the 6th most obese in the world. Yet, my current location here on the West Coast puts me squarely in the heart of a city that is statistically the least obese and most fit in the same country – Canada. Which description has the power … [Read more...]

Filed Under: Blog, Uncategorized Tagged With: 6th most obese country in the world, a word on weight, Article Marketing, fitness, Including statistics in your writing, the war on fat, Writing Tips

Longest Day of the Year to Ponder Shorter Words

June 21, 2010 By Helena Kaufman

Summer Solstice of  June 21, 2010 and Vancouver, Canada is grateful for all the moments of sun that came out.  Full expression of energy and light didn't happen till the afternoon, but then we had more space on the clock today to let it come out and shine in it's own time. Our sentences, however, … [Read more...]

Filed Under: Blog, Helena Kaufman Tagged With: conversation, Global English, simple language, Summer Solstice

Wordless Walk on the Wet Coast of Canada

June 13, 2010 By Helena Kaufman

What has a beach walk along English Bay in Vancouver got to do with communication? It’s a reminder of the power of messages to engage all the senses. Since only 7% of our communication is about the words, it made sense on this drizzly day, even on June 13, 2010 to receive messages cast across the … [Read more...]

Filed Under: Blog, Uncategorized Tagged With: Communicating without words, Messages that affect all five senses, nature as inspiration, writer time out to walk and restore energy and creativity

May Day

May 1, 2010 By Helena Kaufman

To answer your questions on who the smiling and international face of Vancouver  is in our  'place holder' picture for the May Post on the Express Lane Blog, let me just say this: She is one of the wonderful new friends I have met in the course of working with professional people seeking cross … [Read more...]

Filed Under: Blog, Helena Kaufman

Blog for Brilliance – another way to experience people

April 24, 2010 By Helena Kaufman

A testimonial came to me this week in email. Soon, hard copy evidence of my contribution as a business communication instructor for new entrepreneurs of all ages at this university will arrive. I believe commendation or consolation received in 'real' copy still rocks the soul. Don't you? The … [Read more...]

Filed Under: Blog, Helena Kaufman Tagged With: Communication Culture, Effective Business Writing, Facebook, LinkedIn, Malcom Gladwell, quality communication, reference, social media, social proof, testimonial, Twitter, Written communications

Article Content Research Creates Quality Life and Work Balance for Writer

April 11, 2010 By Helena Kaufman

Article marketing in this communication strategy laden world is a hot way  to put across expert advice and key messages, especially online. It thrives on its own and is fertilized further via social media and the social proofs writers capture in comments and testimonials. It occupies a critical page … [Read more...]

Filed Under: Blog, Helena Kaufman Tagged With: Article Marketing, Communication Culture, Conversation training for networking and social confidence, D, Douglas College Self Employment Program, Effective Business Writing, Immigration Ministry, Presentation communication, Vancouver Fashion Week, Writing Tips

Human Imagination, Communication Proved Limitless in Avatar 3D

January 16, 2010 By Helena Kaufman

Technology's unprecedented quality of transmission at super speed and high resolution does not replace the human need for quality communication. Illuminated, with the release of Avatar 3D on one kind of screen, is human longing, love and a sense of higher purpose. What else is communicated about … [Read more...]

Filed Under: Blog, Uncategorized Tagged With: Avatar 3D, Effective Business Writing, Ganesh Ram, human communication, human interaction, imagination, India blog, Professional Development, story telling, Vancouver, Written communications

Exorcising My Voice

December 4, 2009 By Helena Kaufman

It's been happening now - the out loud talking for an afternoon, an evening, and an abnormally early start (again) in the morning. Talking out my presentation in my Professional Image and Business Writing seminar, is normal when it is preparation. No. The murmuring and gesticulation as I go about … [Read more...]

Filed Under: Blog, Helena Kaufman

Narrowing the Global Gap

December 1, 2009 By Helena Kaufman

Communication at every level, cultural, linguistic, personal, regional and international has never been so important on our ever shrinking planet, where all we do and decide affects everyone - near and far. Communication is speeding up. It is adjusting. It is both more inclusive now than ever, and … [Read more...]

Filed Under: Blog, Uncategorized Tagged With: Bette Midler, culture, effective communication, English Usage, global citizen, Internet, Investing in yourself, language, linguistic style, New world order, Presentation communication, Professional Development

Bear Necessities for Creative Productivity

September 27, 2009 By Helena Kaufman

To think and be productive in this past summer's stultifying heat was a challenge. I sought occasional refuge from my non-air-conditioned studio sentences and cooled my synapses at a newly opened upscale grocery store. My rent - a hot tea or ice mocha latte with soya milk at its restaurant … [Read more...]

Filed Under: Blog, Helena Kaufman

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ABOUT ME

Vancouver-based storyteller Helena Kaufman helps professionals, entrepreneurs and companies discover the narratives that make them memorable. An award-winning communicator with over 25 years experience, Helena uses her writing and marketing skills to plan, produce and promote her clients’ projects.
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