Helena Kaufman

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Summer Body Love Starts With Labels

May 11, 2019 By Helena Kaufman

It takes energy to be an entrepreneur - to be creative - to live as a changemaker. Since food choices fuel our mind and body this repost refreshes us on how to be our own best partner for health and energy. This summer I'm moving ahead with the … [Continue reading]

Filed Under: Blog Tagged With: Body love, eat fresh, label reading for healthy choices, summer foods

People buy from you for only TWO reasons

May 1, 2018 By Helena Kaufman

"People only buy from you for two reasons. They know you exist and they trust you. Awareness and trust. That's all," says Seth Godin, professional observer and groundbreaker who coined the phrase and innovation of "permission marketing" - where … [Continue reading]

Filed Under: Blog

Storytelling potential from eye of photographer

January 3, 2018 By Helena Kaufman

As creatives, we often get inspired or expanded by looking outside our immediate subject area or expertise. Sometimes new ways of seeing come when we are not looking at all, right? Here are 5 tips to open our eyes to a snappier assessment to how … [Continue reading]

Filed Under: Blog

Not ready yet, but I’m on my way

December 23, 2017 By Helena Kaufman

It's a week before New Year's Eve. I'm not ready but I'm on my way! This holiday season is easily the most social for me in the past 3 years combined. It's not about saying yes to any dress, nor does it involve me fussing about food and bevvies … [Continue reading]

Filed Under: Blog

Let there be more light, for all

December 9, 2017 By Helena Kaufman

Dedicated to the special lights in my life on this Hanukkah. Spelled any way you like!  Light is essential to life. It illuminates our nights, signifies celebrations and appears in the prayers, décor, traditions and even words of people all over … [Continue reading]

Filed Under: Blog Tagged With: Chabad, family memories of Menorah making, Festival of lights, miracles

Crafting the stories that shaped us: Me & Shayne Koyczan

November 9, 2016 By Helena Kaufman

This repost of a February 2013 article which was originally entitled:  Power of others' words to shape our self-concept  It now has new life due to this site's story focus! "Spotting and celebrating the different" has been a talent and sensitivity … [Continue reading]

Filed Under: Blog, Intangible Tagged With: bullying with words, feeling bullied because you are different, self-concept, Shane Kocyzan spoken word artist from Yellowknife

Storytelling for business-master the fun & the profit

November 5, 2016 By Helena Kaufman

Little girl dressed as a book full of stories to be told

Storytelling... it started for you in childhood. Storytelling started for all of us before we had language as we know it and depend on it today.  In fact, the human capacity for storytelling began about the same time that our brains developed the … [Continue reading]

Filed Under: Blog Tagged With: StoryMarket, Storytelling for business

Helena’s Day Off: Harley-Davidson, Diwali & Doldrums

October 29, 2016 By Helena Kaufman

A dinner stop of Indian cuisine to mark Diwali festival of light with one plate of delish rogan josh

Today in Process   T.I.P. Whew- a full week where I got to be someone different each day – freelance writer, city tour guide, VBOT trade show attendee, editor and then-- my ‘relaxation’ at end of week in a coffee shop as a colleague trying to find … [Continue reading]

Filed Under: Blog Tagged With: Diwali, Donna Summer, Harley-Davidson, Rogan Josh

Blog Buster Makes Your Words Count …….Consistently

June 14, 2016 By Helena Kaufman

If you are like most people, you find it hard to talk about yourself so that others want to listen. This is especially true in today’s marketplace where we are all distracted by the whirl of new things and bombarded by thousands of messages that … [Continue reading]

Filed Under: Blog

Day 29 StoryMarket collects stories that sell at VBOT trade show

October 28, 2015 By Helena Kaufman

A group of people mind their posture while standing up in conversation

Still time to head down and register on site at the: The Vancouver Board of Trade Show Wednesday, October 28, 2015 3:30 PM  Westin Bayshore - Grand Ballroom  1601 Bayshore Drive Reception and Trade Show:  3:30 - 7:00 p.m. Come and meet … [Continue reading]

Filed Under: Blog, In Person Tagged With: Vancouver business stories, VBOT Trade Show & speakers

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ABOUT ME

Vancouver-based storyteller Helena Kaufman helps professionals, entrepreneurs and companies discover the narratives that make them memorable. An award-winning communicator with over 25 years experience, Helena uses her writing and marketing skills to plan, produce and promote her clients’ projects.
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Follow @HelenaKaufman

Recent Posts

  • Contact lens use in the time of COVID-Part 3 of 3 on eye care
  • When you can’t escape the blue light -Part 2 of 3 on eye care – the Boost Zone edition
  • Vancouver optometrist’s top eye care tips for our continuously connected selves – Part I
  • Mouthing Holiday Greetings from Behind Your Mask Hesitatingly? Tis The Season!
  • Simply start now whether you count up, count down or count on a better year
  • Coming out of our COVID created caves-healthier-chat with a chiropractor
  • Today I budge from Before COVID19 (BCV) to Post COVID19 (PCV)

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