Helena Kaufman

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Want To Be Consistent? Be the Message.

June 15, 2012 By Helena Kaufman

"Be the Message and Communicate in Any Medium" is adapted from Helena's June  Communication Culture Column for The Afro News. When we prepare to communicate with others, we now have a lot of choices on the “medium.” Is it going to be a pen and paper, a text, a phone call, an email, a public … [Read more...]

Filed Under: Blog Tagged With: Communication Culture, consistent communication, image and perception in the messages we send to people, Vancouver communication style

How to Spot Difficult People in Conversations, and What to Do About Them

April 15, 2012 By Helena Kaufman

Helena Kaufman suggests four ways to deal with difficult people

Difficult people have always been a part of  our circles of business or in venues meant to encourage connection through social conversation. Learning to spot and then neutralize that difficult person who'll block your goal is helpful for the confident or novice conversationalist alike. … [Read more...]

Filed Under: Blog, In Person, Intangible Tagged With: Communication Culture, conversation pit falls, Helena Kaufman, what to do with difficult people

Message in the Manicure

May 12, 2011 By Helena Kaufman

Influence being what it is, I was not surprised to find myself at the manicurist, even after denying it as an 'artist date' in my previous blog entry. And, being an observer by nature and profession, I found the need to record the experience, then and now, too hypnotic to resist. Be aware! What you … [Read more...]

Filed Under: Blog, Helena Kaufman Tagged With: artist date, Communication at work, Communication Culture, customer confidence, Marketing, Service follow up

Blog for Brilliance – another way to experience people

April 24, 2010 By Helena Kaufman

A testimonial came to me this week in email. Soon, hard copy evidence of my contribution as a business communication instructor for new entrepreneurs of all ages at this university will arrive. I believe commendation or consolation received in 'real' copy still rocks the soul. Don't you? The … [Read more...]

Filed Under: Blog, Helena Kaufman Tagged With: Communication Culture, Effective Business Writing, Facebook, LinkedIn, Malcom Gladwell, quality communication, reference, social media, social proof, testimonial, Twitter, Written communications

Article Content Research Creates Quality Life and Work Balance for Writer

April 11, 2010 By Helena Kaufman

Article marketing in this communication strategy laden world is a hot way  to put across expert advice and key messages, especially online. It thrives on its own and is fertilized further via social media and the social proofs writers capture in comments and testimonials. It occupies a critical page … [Read more...]

Filed Under: Blog, Helena Kaufman Tagged With: Article Marketing, Communication Culture, Conversation training for networking and social confidence, D, Douglas College Self Employment Program, Effective Business Writing, Immigration Ministry, Presentation communication, Vancouver Fashion Week, Writing Tips

ABOUT ME

Vancouver-based storyteller Helena Kaufman helps professionals, entrepreneurs and companies discover the narratives that make them memorable. An award-winning communicator with over 25 years experience, Helena uses her writing and marketing skills to plan, produce and promote her clients’ projects.
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