Eating Up Brand Messaging in Our Food Choices

Contemplating brand messages and how we ingest them in our consumer culture came to me well before any consideration of breakfast today.

It landed via tweet from a marketing colleague now super wellness coach, Carol Hutchinson. Her post led me to read “HartBeat.” This edition of The Hartman Group’s newsletter has all kinds of tasty connections to the things I find most delicious in language: information, insight into culture, analysis of cultural trends and how these messages are communicated in our every day choices – and evidence of all this in our food selections. [Continue reading]

People Connect through Conversation

How to improve spoken English for networking and better conversations by Coach Helena Kaufman

More in our series of answers to questions on acquiring English conversation skills that help people connect comfortably to people at work or in the community. Q: How can I improve my English? Language evolves and grows to adapt to the group … [Continue reading]

Interpersonal Skills and Clear Messages

Presenting yourself at networking or meet and greet events by Helena Kaufman

In the previous post we explored the combo of “factual intelligence” and “emotional intelligence” that you apply to be more effective in your messaging to others. The question posed by a reader was, “How do I communicate better to … [Continue reading]

Questions about Conversation Answered from Helena’s Mail Bag

Communication questions in English conversation by Helena Kaufman

Questions on communications tumbled out of the mail bag during this season's spring clean up. Similar concerns about being seen, heard and understood were shared with me at seminars and private consultations this year. Some were taken from my … [Continue reading]

Food’s Powerful Messages at Beach Body Season

Helena Kaufman discusses Food messages

Is it bikini season yet? Just about now women's magazines begin the countdown to beach days for us. The external messages they bombard us with about body ideals and beauty face a long-standing hard-wired opponent the brain's internal … [Continue reading]