Welcome back! Story has that power, eh? To pull people back to hear more and more. To put that power to work for you, this is part 2 of 3 in the series for you to get started weaving stories into your business communications. This set was first published with the Women’s Enterprise Centre BC based blog. Today, we explore storytelling’s impact on your business or community presence and success.
A is for Accept Our first stop on our 3-part ABC starter journey to encourage you to use the power of "story" in your business is A. I’d like you to accept that stories work on all levels and that they help you ‘sell as you tell’. Whether the … [Continue reading]
We're all hoping for a sensational summer. Last year was a sizzler on the west coast with lots of sun so this time around we're planning ahead to take advantage of some of that energy with these 7 hot moves: 7 strategies you can apply now to be in … [Continue reading]
It takes energy to be an entrepreneur - to be creative - to live as a changemaker. Since food choices fuel our mind and body this repost refreshes us on how to be our own best partner for health and energy. This summer I'm moving ahead with the … [Continue reading]
"People only buy from you for two reasons. They know you exist and they trust you. Awareness and trust. That's all," says Seth Godin, professional observer and groundbreaker who coined the phrase and innovation of "permission marketing" - where … [Continue reading]
As creatives, we often get inspired or expanded by looking outside our immediate subject area or expertise. Sometimes new ways of seeing come when we are not looking at all, right? Here are 5 tips to open our eyes to a snappier assessment to how … [Continue reading]
It's a week before New Year's Eve. I'm not ready but I'm on my way! This holiday season is easily the most social for me in the past 3 years combined. It's not about saying yes to any dress, nor does it involve me fussing about food and bevvies … [Continue reading]
Dedicated to the special lights in my life on this Hanukkah. Spelled any way you like! Light is essential to life. It illuminates our nights, signifies celebrations and appears in the prayers, décor, traditions and even words of people all over … [Continue reading]
This repost of a February 2013 article which was originally entitled: Power of others' words to shape our self-concept It now has new life due to this site's story focus! "Spotting and celebrating the different" has been a talent and sensitivity … [Continue reading]
Storytelling... it started for you in childhood. Storytelling started for all of us before we had language as we know it and depend on it today. In fact, the human capacity for storytelling began about the same time that our brains developed the … [Continue reading]