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You are here: Home / Archives for Seth Godin tribute to Jay Levinson

Great marketing author and teacher ‘passes baton’

October 10, 2013 By Helena Kaufman

When I started out in my public relations and marketing career, I had no mentor - Not present near me, not in my field. I had Jay Levinson and his earliest work on Guerilla Marketing. Today, we mark Jay's passing, and I write of his impact on me, personally.  It was before the Internet and before … [Read more...]

Filed Under: Blog, In Text Tagged With: Helena as early Guerilla Marketer, Helena Kaufman's communications start as self study, Seth Godin tribute to Jay Levinson

ABOUT ME

Vancouver-based storyteller Helena Kaufman helps professionals, entrepreneurs and companies discover the narratives that make them memorable. An award-winning communicator with over 25 years experience, Helena uses her writing and marketing skills to plan, produce and promote her clients’ projects.
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