A is for Accept
Our first stop on our 3-part ABC starter journey to encourage you to use the power of “story” in your business is A. I’d like you to accept that stories work on all levels and that they help you ‘sell as you tell’. Whether the message you are working to get across is meant to influence, to persuade or to sell a physical product, your service or an idea-stories DO boost your chances of being heard and remembered.
Even as a long established writer, I too need to revisit the basics and as I’m doing so this season, I’m inviting you along. Not only is two company but you and I can encourage each other. To prove my point, I’m reposting what I first wrote for the Women’s Enterprise Centre.