Helena Kaufman

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Komen’s pink ribbon gaffe trips up Race for the Cure

April 2, 2012 By Helena Kaufman

Komen Race for the Cure

You will have an opinion, likely a strong one, no matter where you stand on the recent brouhaha that saw Susan G. Komen Foundation (SGK) defund Planned Parenthood for providing mammograms to poor women. That’s about $700,000 a year in lost support. … [Read more...]

Filed Under: Blog, Helena Kaufman Tagged With: business, Communications, Helena Kaufman, Marketing

Tiramisu’s neo-burlesque is dessert for the eyes

March 16, 2012 By Helena Kaufman

Tiramisu

Talia Tiramisu’s joy of performing in burlesque began in 2009, captivated by the self-expression, humor and costuming the art form offered. “It’s an embracing of everyone no matter who they are, in burlesque,” said Tiramisu in a recent interview. … [Read more...]

Filed Under: Blog, Helena Kaufman Tagged With: Burlesque, Helena Kaufman

The Fatimas embrace a plus-size world of dance

March 12, 2012 By Helena Kaufman

Belly Dancer

The Fatimas, a vivacious plus-size belly dance troupe with its ever-changing line up of members from Los Angeles, Orange and San Bernardino counties, has been entertaining and inspiring audiences all over Southern California for more than 20 years. … [Read more...]

Filed Under: Blog, Helena Kaufman Tagged With: Helena Kaufman, People

Cadince Voluptuous, from shy girl to burlesque star

February 29, 2012 By Helena Kaufman

“We like the nightlife,” says burlesque dancer Cadince Voluptuous of the denizens of her Colorado Springs, Colo. home base. “We also love our great outdoors and the lifestyle that comes with that.” … [Read more...]

Filed Under: Blog, In Person, Intangible Tagged With: Burlesque, burlesque as self esteem builder, Colorado Springs dance scene, Expression through dance, Helena Kaufman, music and the messages they hold

Gossip is the original news

February 28, 2012 By Helena Kaufman

Juicy gossip has always existed and always will as a reliable source of communication. It also has high social and economic value. … [Read more...]

Filed Under: Blog, In Person, Intangible Tagged With: Gossip, Helena Kaufman, talking to strangers

Gossip at the Grocer’s

January 12, 2012 By Helena Kaufman

Over the Counter Communication about Cher Juicy gossip has always existed and it has high communication value. Gossip has such power to move information quickly and effectively that most major religions have injunctions against it. It’s in the fine print. We gloss over it as we head to the office … [Read more...]

Filed Under: Blog, Helena Kaufman

NHL Stanley Cup Finals Offer 7 Lessons in Mass Communication Success

June 15, 2011 By Helena Kaufman

What can a T-shirt communicate about a community? The vibration, noise and visual sea of blue and green Vancouver Canuck team hockey jerseys is a testament to the rallying power of a cause that can mobilize an entire community to action, pride and support. Their partners in the final series … [Read more...]

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Anime Appetizer at My Manga Meal

May 23, 2011 By Helena Kaufman

Culture is Communicated and Shared  in Various Ways by Helena Kaufman Ever found that you understand and enjoy more about a culture when literally consuming it?  Oh, you can immerse yourself in travel, or study the language in an intensive setting that compels you to connect with only elements … [Read more...]

Filed Under: Blog, Helena Kaufman

Message in the Manicure

May 12, 2011 By Helena Kaufman

Influence being what it is, I was not surprised to find myself at the manicurist, even after denying it as an 'artist date' in my previous blog entry. And, being an observer by nature and profession, I found the need to record the experience, then and now, too hypnotic to resist. Be aware! What you … [Read more...]

Filed Under: Blog, Helena Kaufman Tagged With: artist date, Communication at work, Communication Culture, customer confidence, Marketing, Service follow up

Return of the X Wordsmith

May 7, 2011 By Helena Kaufman

I'm back. I was out. While out, I played. Got lost. Rewrote my plan. Tore it up. Then I alighted at an out of town seminar I'd been waiting four months to attend. In preparation for meeting other penguins after I hopped off my personal and private ice floe at the conference, I determined that I … [Read more...]

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ABOUT ME

Vancouver-based storyteller Helena Kaufman helps professionals, entrepreneurs and companies discover the narratives that make them memorable. An award-winning communicator with over 25 years experience, Helena uses her writing and marketing skills to plan, produce and promote her clients’ projects.
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