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Day 29 StoryMarket collects stories that sell at VBOT trade show

A group of people mind their posture while standing up in conversation

Still time to head down and register on site at the:

The Vancouver Board of Trade Show

Wednesday, October 28, 2015
3:30 PM  Westin Bayshore – Grand Ballroom  1601 Bayshore Drive Reception and Trade Show:  3:30 – 7:00 p.m.
Come and meet fellow business people and network BUT KNOW THAT Exhibitor Information Booths are sold out.

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LEARN … MEET…. Sip and enjoy bite size canape treats!
Breakout Sessions Speaker Schedule4:00 – 4:30 p.m.
Pauline O’Malley, Business Development Strategist
The Psychology of Selling — How Buyers’ Behaviours Trigger the Deal

  • A simple 3 step approach to winning business
  • 4 key questions to ask each and every time you interact with your clients and clients-to-be
  • Closing tools to inspire buyers to say “Yes” again and again.

4:30 – 5:00 p.m.
Ramon Solinas
Employee Benefits and Wellness in the workplace

  • How to make use of your employee benefits
  • Tips for wellness in the workplace

5:00 – 5:30 p.m.
Joe Ryan, Watson Analytics, IBM
How to Create a Cognitive Business Through Business Analytics

  • Announcing the Era of Cognitive Business – going beyond current technology, building on analytics research and the next stage in transformation
  • IBM’s Watson analytics Platform evolution – from Jeopardy champion to clinical tool in cancer research
  • Examples of the cognitive impacts to industry solutions – from healthcare to transportation, a review of how this changes everything

5:30 – 6:00 p.m.
Hussein Hallak, 3 Tier Logic
How to Maximize the Return on Your Social Media Campaign

  • Five Ways to Find Your Target Audience on Social Media
  • Leveraging Linkedin – the most cost effective and underutilized platform for your business
  • 10 stats that will help you increase engagement on social media

FIND ME, Helena Kaufman, at this energizing event..   today I’ll be mingling and standing TALL in a big BLUE and very LONG jacket woven for me by a Vancouver Island artisan and businesswoman.

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Profiles in Profit joins VBOT Breakfast Round Table

Wooo hoooo!  I’m celebrating joining the Vancouver Board of Trade this spring and my first Round Table breakfast meeting on wondrous Wednesday May 21, 2014 

VBOT has told us all to be ready to meet 30 or more, new and seasoned members, before office hours even begin! Very excited to hear what my co-participants do at the heart of  British Columbia’s business community.

VBOTPost event UPDATE: Breakfast was yum. Orientation light & fun with some GREAT benefits to check out ASAP. I did indeed meet 30+ folks of the 100 or so in the room, as promised by VBOT before 8:45 a.m! Lots of energy. Great ideas. Like minded business women and men looking to support each other.

LOTS of other newbies. Wore my name tag for the first time, with pride, to have joined a commercial and also conscious community.

Kudos to the organizers, the membership reps in the room and the volunteer ambassadors!

My gift to mark the 1st of many tales to tell of the VBOT members and team is a chapter excerpt of work in progress on my upcoming book on accessing both the Fun & Profit of the Power of Storytelling @ Work.

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2014 StorySpark Sessions begin at “VBA” Meet Up

2014    StorySpark    Sessions.…….. Catch the first of the season with easy sign up at  VBA Meet Up! Wooo hoooo!  I’m speaking to an intimate and motivated group of Vancouver Business Alliance networkers on Thursday, February 20, 2014. Join us at Waves Coffee shop on Main at 10th. Great deal too! Meet and partake … Read more

Vocabulary’s value at the Golden Globes

Lines were all abuzz as to what Jodie Foster, aged 50 and an actress since she was 3 years old said, yet didn’t actually say at the 2013 Golden Globes.

Imagine 47 years to assemble the words, that lasted but a few moments and captured the desire for her privacy, developed over all those years.

She chose to express her single state, her sexual preferences and what she values and yet NOT say the actual words that Hollywood has been waiting for her to say.

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Excel at Your Own Communication Olympics in 2012

Will you get your message over the noise of the crowds and through the hurtles along our way this year?

Summer Olympic Games, set to go every four years, are on, yet You are in your starting blocks daily, training to finish well in your daily trials and meets.

Will you make it to your personal finish line?

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Present Yourself in 20 Words, or less (Part 2 of 2)

T A good short messages carries over any noise

Yes, brevity is best in a message. Good advice for a first hearing or when you are given an opportunity to introduce yourself, your product or your service.

To achieve a clean, clear and easily understood yet short message takes time. You likely know from your own writing experience that it may take many drafts to create a final piece of communication.

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Present Yourself in 20 Words, Or Less (Part 1 of 2)

At 7:30 a.m one day last week I was invited to “Tell us about yourself?” by the host of the networking group whose breakfast meeting I was attending. The expectant faces turned towards me were open, interested and they were on a time limit. They had parking meters on their minds. Their egg breakfasts were … Read more

Eating Up Brand Messaging in Our Food Choices

Contemplating brand messages and how we ingest them in our consumer culture came to me well before any consideration of breakfast today.

It landed via tweet from a marketing colleague now super wellness coach, Carol Hutchinson. Her post led me to read “HartBeat.” This edition of The Hartman Group’s newsletter has all kinds of tasty connections to the things I find most delicious in language: information, insight into culture, analysis of cultural trends and how these messages are communicated in our every day choices – and evidence of all this in our food selections.

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How to Spot Difficult People in Conversations, and What to Do About Them

Helena Kaufman suggests four ways to deal with difficult people

Difficult people have always been a part of  our circles of business or in venues meant to encourage connection through social conversation. Learning to spot and then neutralize that difficult person who’ll block your goal is helpful for the confident or novice conversationalist alike.

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