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Living to Deadline
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The blunder of micro blogging, only

Or, how I fell into the habit of hanging out for fun and profit on social media only and my call to fix that by taking on my Fab 45 Day Challenge …………….to Post (gulp) Daily!

What follows: Communication nugget wrapped in a practical context and then a personal story which is optional for you but I feel enriching 

This 1st post undertakes my promise to myself to: 

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Profiles in Profit joins VBOT Breakfast Round Table

Wooo hoooo!  I’m celebrating joining the Vancouver Board of Trade this spring and my first Round Table breakfast meeting on wondrous Wednesday May 21, 2014 

VBOT has told us all to be ready to meet 30 or more, new and seasoned members, before office hours even begin! Very excited to hear what my co-participants do at the heart of  British Columbia’s business community.

VBOTPost event UPDATE: Breakfast was yum. Orientation light & fun with some GREAT benefits to check out ASAP. I did indeed meet 30+ folks of the 100 or so in the room, as promised by VBOT before 8:45 a.m! Lots of energy. Great ideas. Like minded business women and men looking to support each other.

LOTS of other newbies. Wore my name tag for the first time, with pride, to have joined a commercial and also conscious community.

Kudos to the organizers, the membership reps in the room and the volunteer ambassadors!

My gift to mark the 1st of many tales to tell of the VBOT members and team is a chapter excerpt of work in progress on my upcoming book on accessing both the Fun & Profit of the Power of Storytelling @ Work.

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2014 StorySpark Sessions begin at “VBA” Meet Up

2014    StorySpark    Sessions.…….. Catch the first of the season with easy sign up at  VBA Meet Up! Wooo hoooo!  I’m speaking to an intimate and motivated group of Vancouver Business Alliance networkers on Thursday, February 20, 2014. Join us at Waves Coffee shop on Main at 10th. Great deal too! Meet and partake … Read more

Great marketing author and teacher ‘passes baton’

When I started out in my public relations and marketing career, I had no mentor – Not present near me, not in my field. I had Jay Levinson and his earliest work on Guerilla Marketing.

Today, we mark Jay’s passing, and I write of his impact on me, personally

It was before the Internet and before I found the good marketing practices to match my own values in the crowd of communicators that did exist around me.

Now, my field is full of smarts and the very real science of influence and persuasion that I sought when I was developing myself as both a quality and an effective copywriter and marketing maven.

Jay Levinson and some of his books
Jay Levinson and some of his books

There were, however, book stores..  and there were libraries. These are still amongst my favourite places, in general.

And there was Jay Levinson. The Guerilla Marketer.

I bought his first shiney and white soft cover book on my lunch hour from my ‘day job.’ I was straight out of university and quickly become the in-house Sales Coordinator (with seniority!) at Canada’s flagship multi-function events facility in the late 1970s, the Winnipeg Convention Centre.

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Vocabulary’s value at the Golden Globes

Lines were all abuzz as to what Jodie Foster, aged 50 and an actress since she was 3 years old said, yet didn’t actually say at the 2013 Golden Globes.

Imagine 47 years to assemble the words, that lasted but a few moments and captured the desire for her privacy, developed over all those years.

She chose to express her single state, her sexual preferences and what she values and yet NOT say the actual words that Hollywood has been waiting for her to say.

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Does silence send message of sin?

Another famous “Armstrong” in this week’s news, but this one, not heard from, at least not as much as we expect these days. In our highly connected world, we expect posts, comments, likes and videos at least by the 11 p.m. news cut off!

Lance Armstrong mid race

Do YOU think it’s  better in Lance Armstrong’s case to remain silent, and not defend with details the stripping of his 7 Tour de France titles and it’s impact on a 14 year career in competitive cycling?

Should Armstrong stand silent and let history’s judgement chips fall where they may?

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9 Lessons I learned in Neil Armstrong’s moment

Neil Armstrong truly went where no man had gone before when he became the first human to touch down and then walk our moon’s surface.

Neil Armstrong official photo
Neil Armstrong (NASA photo)

He’s been a part of my life since I was in grade school. I had joined the many millions around the world who watched on all our black and white TV screens and held our breaths as he landed on his feet and took that historic first step.

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Excel at Your Own Communication Olympics in 2012

Will you get your message over the noise of the crowds and through the hurtles along our way this year?

Summer Olympic Games, set to go every four years, are on, yet You are in your starting blocks daily, training to finish well in your daily trials and meets.

Will you make it to your personal finish line?

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Present Yourself in 20 Words, or less (Part 2 of 2)

T A good short messages carries over any noise

Yes, brevity is best in a message. Good advice for a first hearing or when you are given an opportunity to introduce yourself, your product or your service.

To achieve a clean, clear and easily understood yet short message takes time. You likely know from your own writing experience that it may take many drafts to create a final piece of communication.

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